Studio.

Hello.

At our sunny Kensington Market studio in Toronto, we illustrate, write, direct, and produce animated content for web, social and broadcast for a buncha clients around the world.

We don’t come with a pre-determined style or approach. We try to get to the heart of what our clients want to achieve, then find the right characters, visuals and story, and bring it together in a few minutes of beautiful animation.

We love working with lots of different folks on select projects; in-house teams in bigger companies wanting to share their brand in more creative ways, smaller brands wanting to create their story, and helping agency creatives bring concepts to life.

Team.

Jeremy Dimmock

Partner
Bob Zagorskis

Partner
Alyssa Molfetta

Producer
Oliver Dead

Lead Animator
SJ Lee

Animator / Illustrator
Luis Campos

Lead Animator
Jacqueline Lai

Animator / Illustrator
Lily Chaio

Animator / Illustrator
Sean McAllister

Animation
Michael Rillo

Animation
Linda Rose

Administration
Ollie

Moral officer

We are about 8-12 characters with very different styles, techniques, skills sets, backgrounds and places of birth — lots of unique perspectives to bring to the work. We have two partners, six animators, one producer who keeps us all in line, and our interns who bring in fresh ideas. We aren’t a huge team and tend to work really collaboratively on each project.

If you work with us, you’ll probably see some thoughtful research on your industry and audience, a lot of laughter, experimentation with new styles and techniques, and care in all of the little details.

It’s been over ten years since Jeremy and Bob started the studio and the work we do still brings us joy.

Process.

When we first meet you: We’ll ask you a lot of questions, and want to understand what you’re trying to achieve, asking for a project brief from you. We’ll want to hear about your brand’s vision and values, the audience you are trying to connect with. As a group, we’ll talk through some thoughts on the work so that we’re all on the same page in terms of where we want to go.

Aligning on the vision: We’ll take some time for inspiration, exploring different options for creative direction and then share with you a script, storyboard, and style frames which will help you imagine the look, feel and story of the spot. We’ll have a conversation to hear from you on what resonates with you.

Getting the details right: We’ll get into more of the details here. Colour palettes, details of character, final scripting, understanding your brand guidelines.

Kicking off production: You’ll receive a design of all of the animation boards, recordings of voiceover casting, and an animatic that shows a rough idea of the final product. You might have some feedback, and some ideas to add as well.

Making it come to life: As we move forward with animation, you will receive about three rounds of review and feedback as we make progress and continue to add music and voiceover.

Final product: You’ll receive final versioning, subtitles and cutdowns for social, web, and broadcast.

Q&A.

Why the name Polyester?
A genuine love for the 1970s perhaps? A love of patterns and the colours brown and orange maybe? It really does seem like an unusual choice.
What size of projects do you guys do?
We’re more about the short story and we focus on a few minutes of beautiful animation, for clients really looking to share interesting stories with the world.
Can I join the team?
We have a full team currently, but we’d love to meet and see your work, we'll just need to find you a seat. You can reach out to us at work@polyesterstudio.com — even if we don't have a space now we might have the opportunity in the future.
When can you start and how long will it take?
You’re probably expecting this answer, but it depends on what you’re looking to do and how soon. Usually it takes at least four weeks for most projects but longer projects can take 3-4 months. Get in touch with us with more information and we’ll figure it out.
Where's Bob?
Bob passed in 2019. He was the heart and soul of the studio and not a day goes by we don't miss him. It wouldn't be right to do studio portraits without him. He'll forever be a part of the studio as a mentor, friend, and colleague. For now, we imagine him having a good laugh and a couple of pints with Bowie.
Do you offer internships?
Paid internships are part of our studio culture. During the summer, we work with Sheridan to select two students for the 4-month internship. During the spring and fall we open it up to other schools and if you’re at Hyper Island or find yourself with the ability to live/work in Canada and want to make some fun work, please email us at work@polyesterstudio.com
What type of projects do you take on?
We create animated Explainer Videos for technology firms intoducing a new service, Educational spots highlighting a need for social action, Internal communicaiton for sharing the corporate vision, Brand Anthems/Manifestos, and of course alot of animated commercials for TV and Social platforms.
Do you do work for non-profits?
We love to do work for non-profits. Our favorite clients and projects are often for organizations with purpose and great causes we can get behind. From working with fundraisers for equal rights, theatre and film festivals, and environmental issues. If there's a cause we can elevate we'd be interested in knowing how we can help.
Why don't you have a house style?
Each client has a unique story to tell and we spend a lot of time on research and development in each project ensuring the final solution is perfect for that story. You have been focused on what you want to say so let's collaborate on a visual solution that is perfect for the message.
What if we want to work with a specific outside illustrator for an animation?
That's great. We love to collaborate and we've worked with some great illustrators like Brian Rea, Tiffany La Bella, Serge Seidlitz, Jeff Nishinaka, Jeff Soto, and many more talented artists.