State Farm, your partner for the distance.
Small business & Big partners.
PROBLEM: Starting a new business is stressful, and selecting the right insurance coverage is any item on the endless to-do list. We needed to show State Farm can help keep your business moving forward when unexpected problems or successes come out of nowhere. We had 15 seconds to address the audience insights and key messaging points to deliver charming animated tales that would create noticeable positive responses in KPI.
SOLUTION: Connecting two brands with one series of animated spots for Realtor.com and State Farm. Bakers, realtors, and designers are all small businesses that can take advantage of State Farm's coverage. Our role was to bring three short stories to life for social media and online. From copy to final animation, each of the films we crafted shows how State Farm agents are there for Small Business Owners.
